Retail management is the activity of selling products and services to consumers. Being such are large market, there is generally a lot of competition in the retail sector so retail management is critical to the overall success of a retailer.

Through history, retail management began focusing on price, then service was added so that a more compelling 'value proposition' could be offered. Now there is a new component retail managers are considering, and that is the overall 'customer experience'. This is where the consumer's senses and emotions are engaged to increase their desire to purchase, and reduce their sensitivity to price.

Responsibilities of a Retail Manager include:

• Strategy - helping to refine a business's competitive advantage
• Planning
• Store design and layout
  
• Merchandising
• In-store advertising
• Opening new stores
• Sales transaction technology
• Customer traffic flow
• Mobile retailing
  

If you are interested in the latest advancements in retail management, you may be interested in the events held in the UK by Retail Events.